Convert the successful wealth business you have built into an API and distribute via other businesses who would like to offer wealth services to their clients. Whether it’s your portfolio management expertise or your tax-wrapper administration services — direct distribution does not have to be the only way to get more assets under management/administration. Whether it’s a bank wishing to offer wealth products through their app or a department store wanting to provide a Christmas Savings ISA in their app, the API economy has opened up opportunities previously unimaginable.